Re-Branding Me

When entering this trimester, I noticed that there was a self-branding module. As I already have self-branding, Brady Larson Art, this seems like a difficult task as I am married to my pre-existing design and brand identity. 

In order to progress through, I have conducted research to widen my scopes in attempt to distance myself from the pre-existing design for assessment purposes...

​One designer that has been an inspiration of mine for a while now, is Olly Moss. His branding is just his name in a similar aesthetic to that of the Hollywood Hills sign. The simplicity is the foundation to my online persona and will be consistent with the re-design also.

Unfortunately, his social media presence is lackluster at the moment. His most recent post on Instagram was from May 2018. I will engage with my peers more often than he does.

UPDATE: Just discovered that Moss was working with Valve on their latest VR game; Half Life: Alyx. I take back what I said about him not having time to engage with peers. 

Another illustrator that I discovered whilst researching was Sue Loveday, a Brisbane-based Illustrator. I dove deep into her work, all the way back to 2008 and discovered some of her artwork for the Youth Week Campaign. She created illustrative symbols used in the youth week campaign which depicted the theme 'shout share live unite".

Her online brand and style is quite simplistic and matches the celebration of artwork that flows through me also. However, I would like to brand myself a little bit differently. I like her art and brand styles, but I would like to aim a little more professional, rather than personal.

References

Moss, O. (2019). Sightseers [Image]. Retrieved from http://ollymoss.com/#/sightseers/

Moss, O. (2019). Olly Moss Logo [Image]. Retrieved from http://ollymoss.com/

​Olly Moss: In case anyone was wondering if I was working on Half-Life: Alyx. ENHANCE. (2019). Retrieved 1 November 2019, from https://twitter.com/ollymoss/status/1197580346016980992

Loveday, S. (2008). Shout Share Live Unite [Image]. Retrieved from https://sueloveday.com/#illustration

Loveday, S. (2019). Sue Loveday Logo [Image]. Retrieved from https://sueloveday.com/assets/images/sue-loveday.png